“Green is the most abundant hue in nature – the human eye sees more green than any other color in the spectrum,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “As it has throughout history, multifaceted Emerald continues to sparkle and fascinate. Symbolically, Emerald brings a sense of clarity, renewal and rejuvenation, which is so important in today’s complex world. This powerful and universally appealing tone translates easily to both fashion and home interiors.”
Emerald for Fashion
The prevalence of green has been steadily rising for several seasons, especially in the fashion and couture markets, and even on the red carpet. Appropriate for every occasion, Emerald’s classic elegance makes for striking and irresistible women’s formal and everyday wear as well as accessories. Emerald also makes a strong statement in men’s sportswear, knitwear and ties. Fashion designers featured in the PANTONE Fashion Color Report Spring 2013, including Tracy Reese, Nanette Lepore, Barbara Tfank, NAHM and Marimekko, are incorporating Emerald into their spring collections. Balanced yet sophisticated, Emerald enlivens all colors in the spectrum and will continue to make a statement beyond spring and summer into fall and winter.
Look forward to seeing this energizing effect in the sportswear market!